New All‑Electric Ford Puma Gen‑E®
Electric just got loud
From €32,916
Starting from
€32,916
Gross Retail Price†
Starting from
€32,916
Gross Retail Price†
Ford Puma Gen-E®
Ready to go with 17" alloy wheels, ambient lighting, navigation and high-speed 5G modem included.
Ford Puma Gen-E® Premium
Upgrade your style with 18" alloy wheels, Matrix LED headlights and B&O sound system with integrated soundbar.
Big city energy
Take on the town with up to 376km of range‡. The BlueOval™ Charge Network gives access to over 800,000 charge pointsin 36 European countries.
Ready to go
Get on the road quicker and charge from 10-80% in just 23.2 minutes using a 100 kW fast charger*.
Customisable luggage space
Use the height-adjustable compartment floor to make the most of up to 523 litres of load space, or divide the compartment to help with storage and keep items secure.
Fast connections
From hands-free calling to downloading software updates, your Puma Gen-E® offers wireless connectivity and a 5G modem to always keep you connected.
12" touchscreen
Stay informed and entertained with the SYNC4 12" touchscreen, from life traffic updates to your favoutire music §§.
Intuitive design
The redesign centre console puts everything at your fingertips. An adjustable armrest offers peak comfort.
Electrifying style
IMPORTANT INFORMATION
Imagery and information shown throughout this website may not reflect latest ROI specifications, colours may vary, options and/or accessories may be featured at additional cost and locations and vehicles used may be outside of the ROI. Ford policy is one of continuous product development. The right is reserved to change specifications, colours of the models and items illustrated and described on this website at any time.
Dealer fitted accessories are fitted after registration and could have an impact on your vehicle’s fuel consumption. The Combined Fuel Consumption (WLTP) and Combined CO2 Emissions (NEDC Equivalent) figures do not include dealer fitted accessories.
[†]Important Information - Gross Retail Price with Government EV Subsidies applied (excl. Delivery Charge & Optional Equipment). GRP with Government Subsidies include €3,500 SEAI EV Grant and tapered VRT Relief for eligible variants. Government subsidies are impacted by the addition of optional equipment and are subject to the customer qualifying for them. Please contact a Ford Dealer for further information.
Offers
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New All-Electric Capri & Explorer Event
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FORD EXPLORER® PERSONAL PROMOTIONS
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NEW FORD PUMA PERSONAL PROMOTIONS
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NEW FORD KUGA PERSONAL PROMOTIONS
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FORD FOCUS PERSONAL PROMOTIONS
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ALL NEW FORD TRANSIT COURIER PROMOTIONS
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FORD TRANSIT CONNECT PROMOTIONS
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FORD TRANSIT CUSTOM PROMOTIONS
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FORD TRANSIT VAN PROMOTIONS
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FORD RANGER PROMOTIONS
News
Welcome to Bright Ford
Whether you’re at Bright Ford to buy something special, or just to browse, we want to offer you a very personal level of service that leaves you with a great impression and gives you an experience that shows we genuinely care about your needs.
Bright Ford is part of the Bright Motor Group, one of Ireland’s most trusted vehicle retailers and our Ford dealerships are located in Airside (Swords), Navan Road (Ashtown) Dublin & Bray (authorised Ford service) in Wicklow.
New and used Ford cars and vans
Discover the wide selection of new Ford cars at Bright Ford. We supply the full range including the Ford Focus, Puma, Kuga, Mustang Mach-e and more!
You can also explore the full range of Ford commercial vehicles in our new Bright Ford Transit Centre at Airside, Swords. From the iconic Ford Transit van range to the Ranger pick-up truck, you’ll find a Ford commercial vehicle to suit every job.
Selling quality new and used vehicles is what we pride ourselves on. We guarantee that every vehicle is prepared to the very highest standard at our own Service and Preparation Centres. You can browse our stock of "Bright As New", approved used Ford cars and vans online - get in touch today to arrange a test drive or to learn more about any of our vehicles.
Ford Service
We provide a full Ford Aftersales facility. Whatever your requirements, our team of qualified Ford technicians are here to help keep your vehicle in peak condition, with the use of sophisticated on-board diagnostic software to ensure that your vehicle is properly cared for. We have invested heavily in workshop training, both in-house and externally, to make sure that our technicians are kept up-to-date with all the latest advances in vehicle technology.