Ford Explorer® personal promotions
You can finance a New All-Electric Explorer on 3 Year Ford Options with 3.9% APR*.
Ford Capri® personal promotions
New All-Electric Capri
The New All-Electric Ford Capri® is here - sports car soul in a practical SUV. A coupé crossover with advanced technology, iconic design and all-day driving range. Available in two series.
You can finance a New All-Electric Capri on 3 Year Ford Options with 3.9% APR*.
In addition, there is up to €2,000^ worth of savings to be made on selected All-Electric Capri models.
If you want more information or to arrange a test drive, click on the Contact Us link for us to get in touch.
Will you be looking to exchange your current car for a new 251? Fill out our trade-in form below for a free valuation.
Request a Contact
Terms & Conditions
^There is a 1,000 customer saving available on selected Capri Premium vehicles when ordered and registered by 30th June 2025. Up to a further €1,000 Ford Options deposit contribution towards a Capri is also available on 3.9% APR 3-year plans until 30th June 2025 to Ford finance customers only. Eligible retail and small business customers only. Terms and conditions apply. Offer available on selected vehicles only. At participating Ford Dealers only.
Imagery and information shown throughout this website may not reflect latest ROI specifications, colours may vary, options and/or accessories may be featured at additional cost and locations and vehicles used may be outside of the ROI. Ford policy is one of continuous product development. The right is reserved to change specifications, colours of the models and items illustrated and described on this website at any time.
Dealer fitted accessories are fitted after registration and could have an impact on your vehicle’s fuel consumption. The Combined Fuel Consumption (WLTP) and Combined CO2 Emissions (NEDC Equivalent) figures do not include dealer fitted accessories.
Other offers you may be interested in
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New Ford Puma personal promotions
You can finance a New Puma on 2 Year Ford Options 0% APR*.
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New Ford Kuga personal promotions
You can finance a New Kuga Plug-in Hybrid on 2 Year Ford Options with 0% APR*.
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Ford Focus personal promotions
Up to €2,000^ worth of savings to be made on selected Focus models.
Offers
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Ford Capri® personal promotions
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Ford Explorer® personal promotions
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New Ford Puma personal promotions
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New Ford Kuga personal promotions
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Ford Focus personal promotions
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Ford Transit Courier promotions
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All-New Ford Transit Connect PHEV promotions
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Transit Custom PHEV promotion
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Ford Transit Custom Promotion
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Ford Transit Van promotions
News
Welcome to Bright Ford
Whether you’re at Bright Ford to buy something special, or just to browse, we want to offer you a very personal level of service that leaves you with a great impression and gives you an experience that shows we genuinely care about your needs.
Bright Ford is part of the Bright Motor Group, one of Ireland’s most trusted vehicle retailers and our Ford dealerships are located in Airside (Swords), Navan Road (Ashtown) Dublin & Bray (authorised Ford service) in Wicklow.
New and used Ford cars and vans
Discover the wide selection of new Ford cars at Bright Ford. We supply the full range including the Ford Focus, Puma, Kuga, Mustang Mach-e and more!
You can also explore the full range of Ford commercial vehicles in our new Bright Ford Transit Centre at Airside, Swords. From the iconic Ford Transit van range to the Ranger pick-up truck, you’ll find a Ford commercial vehicle to suit every job.
Selling quality new and used vehicles is what we pride ourselves on. We guarantee that every vehicle is prepared to the very highest standard at our own Service and Preparation Centres. You can browse our stock of "Bright As New", approved used Ford cars and vans online - get in touch today to arrange a test drive or to learn more about any of our vehicles.
Ford Service
We provide a full Ford Aftersales facility. Whatever your requirements, our team of qualified Ford technicians are here to help keep your vehicle in peak condition, with the use of sophisticated on-board diagnostic software to ensure that your vehicle is properly cared for. We have invested heavily in workshop training, both in-house and externally, to make sure that our technicians are kept up-to-date with all the latest advances in vehicle technology.