Ford Capri® personal promotions
You can finance a New All-Electric Capri on 3 Year Ford Options with 3.9% APR*.
New All-Electric Puma Gen-E
The New All-Electric Puma Gen-E is here. An all-electric SUV born to take on the city, with fast charging and advanced technology.
The first New All-Electric Puma Gen-E units are rolling off the production line and will soon be delivered to our showrooms. Why not pre-book your test drive~ today at Bright Ford and secure your chance to get behind the wheel and experience electrified style and performance.
Until 30th June 2025, the New All-Electric Puma Gen-E is available with 0% APR* on 2 Year Ford Options.
What’s more, you’ll receive a 5 Year Service Plan plus Ford Assistance roadside assistance for the duration of your plan^.
Ready to talk? A member of our sales team can help you understand how you can make the switch to electric.
Discover the New All-Electric Puma Gen-E
Step into a stylish design equipped with cutting-edge features for an electric lifestyle. Generous storage of up to 566 litres with the Gigabox and frunk, giving you space for wardrobe changes, musical equipment or whatever the city throws at you.
Immerse yourself in a stylish interior with 12” SYNC® 4 touchscreen, with live traffic updates and your favourite music, along with ambient lighting to suit your vibe and a B&O™ sound system that matches your rhythm.
Tailor your driving thrills with the option of four different driving modes to fine-tune your Pume Gen-E. Utilising Eco Mode helps deliver up to 376 kilometres of driving range**.
Charging from 10-80% in under 24 minutes using a 100kW fast charger†, the Puma Gen-E is designed for your fast-paced lifestyle. With agile handling that turns the city into your playground, explore the streets with excitement around every corner.
New All-Electric Puma Gen-E Promotions
Until 30th June 2025, the New All-Electric Puma Gen-E is available with 0% APR* on 2 Year Ford Options.
Important Information
Available to eligible retail customers for new vehicles contracted between 1st April and 30th June 2025 and registered by 31st December 2025.
*Finance subject to status. Freepost Ford Credit.
~Subject to availability.
**Based on full charge of 376km with Puma Gen-E Select model. Estimated range using Worldwide Harmonised Light Vehicle Test Procedure (WLTP).
Figures shown are for comparability purposes and should only be compared with other vehicles tested to the same technical procedures. Actual range varies with conditions such as external elements like temperature, driving behaviours, route profile, vehicle maintenance, and lithium-ion battery age and condition. 376km WLTP Overall Range reflects a combined driving cycle and 277km WLTP Extra High range reflects motorway driving – both tests are conducted in controlled conditions with an ambient temperature of 23 degrees Celsius and no climate or electrical load.
†High-power DC (>200kW) public chargers, such as IONITY, can deliver up to 84 miles of driving in approx. 10 minutes or 10%-80% in under 24 minutes. Figures given are based on Puma Gen-E Select model. Actual charge times and charging speeds will vary according to the type of home or public charging station used, as well as other factors (including weather, ambient temperature, driving behaviour, driving profile, vehicle condition, lithium-ion-battery age, condition, and temperature.
^The 5 year service plan includes 2 scheduled services, in line with the 2 year / unlimited mileage service intervals on New All Electric Puma Gen-E, providing the reassurance and peace of mind of knowing that your vehicle will be serviced by Ford technicians using genuine Ford parts. The plan provides the additional benefit of Ford Assistance for the duration of the plan - a roadside rescue, repair and recovery service that helps you seven days a week, 365 days a year. Wear and tear not included and may incur additional charges.
Dealer acts as a credit broker in relation to finance products and not a lender.
Financial Status Declaration
- Dealer only offers finance from Ford Credit.
- Dealer Name only offers selected product from a range of finance providers.
- Dealer Name only offers selected products from a limited number of finance providers. Please ask us for a list of providers from whom we offer finance.
We may receive a fixed fee commission for introducing you to Ford Credit.
Other offers you may be interested in
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Ford Explorer® personal promotions
You can finance a New All-Electric Explorer on 3 Year Ford Options with 3.9% APR*.
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New Ford Puma personal promotions
You can finance a New Puma on 2 Year Ford Options 0% APR*.
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New Ford Kuga personal promotions
You can finance a New Kuga Plug-in Hybrid on 2 Year Ford Options with 0% APR*.
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Ford Focus personal promotions
Up to €2,000^ worth of savings to be made on selected Focus models.
Offers
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New All-Electric Puma Gen-E
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Ford Capri® personal promotions
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Ford Explorer® personal promotions
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€10 Million Used Vehicle Clearance Sale
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New Ford Puma personal promotions
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New Ford Kuga personal promotions
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Ford Focus personal promotions
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Fuel Up & Save
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Ford Transit Courier promotions
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All-New Ford Transit Connect PHEV promotions
News
Welcome to Bright Ford
Whether you’re at Bright Ford to buy something special, or just to browse, we want to offer you a very personal level of service that leaves you with a great impression and gives you an experience that shows we genuinely care about your needs.
Bright Ford is part of the Bright Motor Group, one of Ireland’s most trusted vehicle retailers and our Ford dealerships are located in Airside (Swords), Navan Road (Ashtown) Dublin & Bray (authorised Ford service) in Wicklow.
New and used Ford cars and vans
Discover the wide selection of new Ford cars at Bright Ford. We supply the full range including the Ford Focus, Puma, Kuga, Mustang Mach-e and more!
You can also explore the full range of Ford commercial vehicles in our new Bright Ford Transit Centre at Airside, Swords. From the iconic Ford Transit van range to the Ranger pick-up truck, you’ll find a Ford commercial vehicle to suit every job.
Selling quality new and used vehicles is what we pride ourselves on. We guarantee that every vehicle is prepared to the very highest standard at our own Service and Preparation Centres. You can browse our stock of "Bright As New", approved used Ford cars and vans online - get in touch today to arrange a test drive or to learn more about any of our vehicles.
Ford Service
We provide a full Ford Aftersales facility. Whatever your requirements, our team of qualified Ford technicians are here to help keep your vehicle in peak condition, with the use of sophisticated on-board diagnostic software to ensure that your vehicle is properly cared for. We have invested heavily in workshop training, both in-house and externally, to make sure that our technicians are kept up-to-date with all the latest advances in vehicle technology.