The Ready Set Ford 261 Sales Event
If you’re a Ford Options PCP customer, we have 0% APR available on selected 2 & 3-year plans
 
                
                            
                         
                
        
Meet the Ford Focus. Available in a range of series options and bodystyles, the Ford Focus offers outstanding performance, intelligent tech, with head-turning looks to match.
You can finance a new Focus on 2-Year Ford Options with 0% APR. In addition, there is up to €3,500^ worth of savings to be made on selected Focus models.
If you want more information or to arrange a test drive, click on the Request a Contact link to get in touch.
Outstanding performance, intelligent tech, and head-turning looks to match. Meet the Ford Focus.
The refreshed Focus demands attention with its fresh new design, both inside and out. Discover a range of powertrains, including an Ecoboost mild hybrid which delivers a punchier, more responsive performance.
What’s more, until 30th September 2025 Focus is available with 0% APR on 2 Year Ford Options*.


Style like never before. Combining the signature sophistication of Ford Focus with additional sports-inspired detailing inside and out. The Ford Focus ST-Line is a fusion of ultra-contemporary style, intuitive technology, and exhilarating performance.
Request a Contact
Terms & Conditions
^There is up to a €2,500 customer saving available on Focus vehicles when ordered between 1st - 30th November 2025 and registered by 31st March 2026. In addition, there is a further €1,000 deposit allowance available on 3.9% APR 3-Year Ford Options plans. Eligible retail and small business customers only. Terms and conditions apply. Offer available on selected vehicles only. At participating Ford Dealers only.
Warning: You may have to pay charges if you pay off a hire purchase agreement early.
Warning: If you do not meet the repayments on your hire purchase agreement, your account will go into arrears. This may affect your credit rating, which may limit your ability to access credit, a hire purchase agreement, a consumer hire agreement or a BNPL agreement in the future.
Imagery and information shown throughout this website may not reflect latest ROI specifications, colours may vary, options and/or accessories may be featured at additional cost and locations and vehicles used may be outside of the ROI. Ford policy is one of continuous product development. The right is reserved to change specifications, colours of the models and items illustrated and described on this website at any time.
Dealer fitted accessories are fitted after registration and could have an impact on your vehicle’s fuel consumption. The Combined Fuel Consumption (WLTP) and Combined CO2 Emissions (NEDC Equivalent) figures do not include dealer fitted accessories.
NEW VEHICLES | NEW FORD PUMA GEN-E
If you’re a Ford Options PCP customer, we have 0% APR available on selected 2 & 3-year plans
 
                
                            
                        NEW VEHICLES | ALL-ELECTRIC FORD EXPLORER
You can drive away in brand new Explorer from only €299pm* on Ford Options.
 
                
                            
                        NEW VEHICLES | NEW FORD PUMA GEN-E
New All-Electric Puma Gen-E is available with 0% APR* on Ford Options.
 
                
                            
                        NEW VEHICLES | ALL-ELECTRIC FORD CAPRI
You can drive away in brand new Capri from only €329pm* on Ford Options.
 
                
                            
                        NEW VEHICLES | FORD PUMA
You can drive away in brand new Puma from only €199pm* on Ford Options.
 
                
                            
                        NEW VEHICLES | FORD KUGA
You can finance a New Kuga Plug-in Hybrid on 2 Year Ford Options with 0% APR*.
 
                
                            
                        
 
                
                                
                            NEW VEHICLES | NEW FORD PUMA GEN-E
 
                
                                
                            NEW VEHICLES | ALL-ELECTRIC FORD EXPLORER
 
                
                                
                            COMMERCIALS
 
                
                                
                            NEW VEHICLES | NEW FORD PUMA GEN-E
 
                
                                
                            NEW VEHICLES | ALL-ELECTRIC FORD CAPRI
 
                
                                
                            NEW VEHICLES | FORD PUMA
 
                
                                
                            NEW VEHICLES | FORD KUGA
 
                
                                
                            NEW VEHICLES | FORD FOCUS
 
                
                                
                            COMMERCIALS | FORD TRANSIT COURIER
 
                
                                
                            Whether you’re at Bright Ford to buy something special, or just to browse, we want to offer you a very personal level of service that leaves you with a great impression and gives you an experience that shows we genuinely care about your needs.
Bright Ford is part of the Bright Motor Group, one of Ireland’s most trusted vehicle retailers and our Ford dealerships are located in Airside (Swords), Navan Road (Ashtown) Dublin & Bray (authorised Ford service) in Wicklow.
Discover the wide selection of new Ford cars at Bright Ford. We supply the full range including the Ford Focus, Puma, Kuga, Mustang Mach-e and more!
You can also explore the full range of Ford commercial vehicles in our new Bright Ford Transit Centre at Airside, Swords. From the iconic Ford Transit van range to the Ranger pick-up truck, you’ll find a Ford commercial vehicle to suit every job.
Selling quality new and used vehicles is what we pride ourselves on. We guarantee that every vehicle is prepared to the very highest standard at our own Service and Preparation Centres. You can browse our stock of "Bright As New", approved used Ford cars and vans online - get in touch today to arrange a test drive or to learn more about any of our vehicles.
We provide a full Ford Aftersales facility. Whatever your requirements, our team of qualified Ford technicians are here to help keep your vehicle in peak condition, with the use of sophisticated on-board diagnostic software to ensure that your vehicle is properly cared for. We have invested heavily in workshop training, both in-house and externally, to make sure that our technicians are kept up-to-date with all the latest advances in vehicle technology.
 
     
